Email Sequence to Nurture the Audience And Promote a Product
Welcome Email
Email #1
Subject: [FName], here’s to welcoming you!
Hi [FName],
Welcome to Ogbonge by Udy Foods!
We supply Unadulterated Palm-oil. Healthy Nigerian Spices. Condiments and foodstuffs to meet the needs of …
● Busy and working class professionals
● Individuals who do not want to compromise their health with poor food spices
● Or individuals at the diaspora, in need of african ingredients.
ALSO, in order to ease the stress busy or working class professionals go through…
We help prepare soup bundles for their convenient use at home.
And over time, we’ve created a clique of satisfied customers who have become our family.
These families have gone far in recommending us to others because we help relieve them of stress and they trust our brand…to deliver healthy and delicious meals as promised.
By signing up — You’ve joined the family and I'm glad you did.
Here’s to welcoming you with an offer of 10% discount on your purchase from our store.
You can use the coupon code (insert code) when checking out.
Talk to you soon!
Sincerely,
{Sender’s name}
Email #2
Subject: [FName],check out our Ogbonge Products...
Hi there,
I want to tell you more about the Ogbonge range of products by Udy Foods consisting of...
● Ogbonge Spices: spices that add flavours to your food such as Cameroon Pepper, Banga Spices, Chilli pepper, Fried Rice Spice, Barbeque Sauce.
(insert pic of spices)
● Ogbonge Condiments: Condiments made to complement your meals e.g Bonga Fish Powder, Cocoyam Thickener, Blended Crayfish powder.
(insert pic of condiments)
● Ogbonge Oils: Healthy unadulterated Palm oil and Peanut Oil that does not have side effects on your health
(insert pic of oils)
● Ogbonge Snacks: Healthy snacks that will give consistent energy in between meals e.g Kuli-kuli.
And many more…Check our store here to get a gift of 10% discount if you haven't taken advantage of it.
Don't wait any longer to use this coupon code [insert coupon code} when checking out.
Talk to you soon!
[Sender's Name]
Email #3
Subject: [FName], what if you could solve this problem?
Imagine yourself slaving over the hot gas cooker to cook your family's favourite soup...
which is Ogbono, with plenty of stockfish and some juicy prawns you bought specifically for it…
Because you promised to make up for being so busy at work the previous week...
thereby having little time for the family.
So, there you are cooking in a semi-dark, hot kitchen ( the generator has refused to work).
Now, despite being so tired and almost falling asleep on your feet...
Only for you to serve the food…
And observed a strange look from your husband and two children, just after 2 minutes.
You don't seem to understand why they stopped eating and are looking at each other in silence,
Finally, the baby of the house asked…
"Mummy, did you buy the soup?"
What! Something you spent the last hour preparing? But you kept calm and asked...
"Why did you say that, dear?"
"Because it’s tasteless," her older brother answered.
"And looks unlike yours." Your husband added.
You realized in your haste you didn't taste the soup...because you can make the soup, even in your dream…as a good cook.
So what could have gone wrong with the soup?
Then you remembered something…
the palm oil you bought in the market looked more reddish...
but you had shrugged it off in your haste to get home on time.
You taste the soup and you almost vomit.
"I think it is the Palm Oil," your husband says as the children nodded in agreement.
Tears threaten to flow from your eyes when you think of the expensive stockfish and jumbo sized prawns in the soup that you will now have to throw away.
Now tell me, have you experienced such before?
Many women complain of buying adulterated and dye-coloured palm oil…
But not the Udy Foods clique of women, because…
They get a steady supply of unadulterated palm oil, spices, foodstuffs, and food condiments from Udy Foods.
Would you like to be one of them?
Check out all the healthy and quality food products you can get from here.
Sincerely,
[Sender's Name]
PS: Use the coupon code [insert coupon code}, when checking out so you can get a 10% discount on your purchase.
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